ZERONATE X Jeongjin Park & Seunghyuk Park : Father and Son
Model and TV personality Jeongjin Park. This year on Parents’ Day, he decided it was time to bring change to his father, who had long hidden his smile.
During their first trip together, he came to understand his father’s long-standing concerns about his teeth — and found the answer in ZERONATE. The radiant smile that followed became the most meaningful gift, deepening the bond between father and son.
Q1. For those watching the video, could you please introduce yourselves?
Jeongjin: Hello, I’m Jeongjin Park.
Seunghyuk: Hello, I’m Seunghyuk Park, Jeongjin’s father.
Q2. Jeongjin, we’d love to know why you chose ZERONATE as a Parents’ Day gift.
Jeongjin: In April, my father and I went on our very first trip together to Indonesia.
Spending that time together, I noticed his teeth more closely and saw that they weren’t as even as I thought, which sometimes made him uncomfortable. Remembering how positive my own experience with ZERONATE had been, I thought it would be a great way to help him, so I decided to gift him the treatment.
Q3. Seunghyuk, have you ever had moments when your teeth caused you discomfort?
Seunghyuk: I’ve always been quite self-conscious about my teeth. In particular, having a snaggletooth made me develop the habit of keeping my mouth closed in photos, and even as the years went by, I found it hard to smile openly. After injuring my teeth during military service and receiving treatment, the discomfort still remained.
Q4. Jeongjin, how did you feel when you heard your father’s story?
Jeongjin: It weighed on me to know that he had been living with discomfort for such a long time. Every time I saw him cover his mouth when he smiled, I felt determined to change that, and I truly believe getting ZERONATE was the right decision.
Q5. Seunghyuk, what was your first impression when you heard about ZERONATE?
Seunghyuk: The English name sounded unfamiliar, so I was curious. I’d seen celebrities get it done on TV and thought, “That looks really nice.” When my son suggested it, I felt both excited and grateful, wondering if I could achieve the same result.
Q6. Have you noticed any changes after the treatment?
Seunghyuk: The best part is that I can smile anywhere now. In the past, it wasn’t easy to smile because of my teeth, but now I can grin from ear to ear even when taking photos, and that makes me truly happy.
Q7. Has there been any reaction from others that stood out to you?
Seunghyuk: When photos are taken at events or gatherings, my friends often ask where I had the treatment done, saying they’re envious. Experiencing that kind of interest and admiration — something I’d never felt before — made me really happy, and in those moments, I often think, “I’m so grateful to my son.”
Q8. Jeongjin, what does giving ZERONATE as a gift mean to you?
Jeongjin: Once I became financially stable, I knew I wanted to give my parents a truly special gift. With Parents’ Day coming up, I thought carefully about what would be the most meaningful — and the answer was ZERONATE. Rather than something material and visible like a car or a luxury brand item, I felt it was far more valuable to help my father overcome his biggest insecurity about improving his teeth, and give him the confidence to smile brightly again.
Q9. Seunghyuk, what kind of gift was it for you?
Seunghyuk: For me, it was the ultimate gift of filial devotion. We started in April, and in just four days my teeth were beautifully transformed. It’s a gift I’ll always remember with deep gratitude.
Q10. Has there been something you’ve wanted to do after the treatment?
Seunghyuk: In the past, I hardly had any photos showing my teeth, but now I really want to take a family portrait. Smiling has become more natural, and it’s brought a positive change to my everyday life.
Q11. Lastly, could you share a few words with each other?
Jeongjin: Dad, even though you’re older now, I hope from this point on you live your life smiling brightly with your beautiful new teeth. Thank you.
Seunghyuk: I’ll make sure to smile more from now on, and, just like the precious gift of filial love my son has given me, I’ll spend my time with family leaving an even better impression. Thank you.
