ZERONATE Unveils New Brand Identity: '0N8’

In celebration of our 7th anniversary,
TU Dental Clinic proudly introduces
the new Brand Identity (BI) for ZERONATE: 0N8.

Refining our 7-year legacy
and our commitment to natural tooth preservation,
we have evolved our brand architecture to a whole new level.

0N8 = ZERO · N · ATE = ZERONATE

'0' represents the origin and beginning,
'N' symbolizes creation and connection,
and '8' signifies infinity and completion.

The previous ZERONATE BASIC, WHITE, and BLACK line-up
is reborn as:

ZERONATE 0(ZERO)
ZERONATE N(ONE)
ZERONATE 8(ATE)

Carrying forward ZERONATE’s core philosophy—
preserving natural teeth while achieving ideal health and beauty,

we present the new 0N8 line-up.

Official Launch: September 1, 2026

ZERO to INFINITY
ZERONATE